Gift cards make for the perfect seasonal boost in sales, particularly when offered online. In fact, selling gift cards in salon and spas and through your website provides a wealth of benefits alongside any services you may already offer. Join us as we discuss these in more detail.
1: They are ideal for a loved one
Gift cards make a wonderful present for a loved one, particularly in the run up to Christmas. That means it is important to increase the visibility of gift cards wherever possible, such as at your retail point or website. To increase visibility further, a button should clearly guide clients to your gift cards (aka: gift vouchers) on your website.
2: Opens purchases 24/7
One of the key benefits of selling gift cards online is that they can be purchased 24/7. This means clients can use their phone for any purchases, no matter the time of day and where they are. This makes your gift cards easily accessible and increases the chance of their purchase.
3: Increases brand visibility
You can brand your online gift cards to put your business at the front of clients’ minds. Through Online by Premier Software, you can also customise vouchers, ready for clients to purchase through its client portal. To further boost your business, why not read our blog on Online?
4: It improves cash flow
The Christmas season will naturally increase interest in your gift cards, and we have just the package to light up clients faces. Complete with an attractive pre-lit gold twig tree, a wooden sleigh, branded gift cards, 50 festive carriers and black, white or branded options, the Sparkle and Sleigh package is everything you need to enhance your retail point.
5: They are instantly redeemable
Through offering gift cards online, you have the option to deliver a voucher code via email, or a physical gift card through the post. The benefit of a code is that clients can redeem their online gift card instantly, without the need to wait it through the post.
Using Salon by Premier Software® and Core by Premier Software®, you can retail gift cards and take payment for them online or in-store using Premier’s Payment Gateway, in partnership with Monek. To find out more, book a free presentation today.