Premier Software
Skip to primary naivgation Skip to content
  • Products
    • Salonlite
    • Salon
    • Core
    • College
  • Get our newsletter
  • Login
  • Free Consultation

5 steps to successfully sell your salon products

Whether you’re just starting out or have years of experience, selling products can be tough. Even after providing a stellar treatment, we could all use a refresher on the finer points of retail every now and again.

Luckily, help is on hand with these five important steps!

 

1: Consultation

The first step is finding out why the client has booked their treatment. Asking questions go a long way, such as how much time your client spends on their skin care routine. The answers will help, later.

 

2: Education

Outlining the treatment details will help your client feel at ease. If you haven’t already, let them know you’ll be analysing their hair, skin, or body to show them what products are most suitable.

 

3: Service

You can find out a bit more about the client with some light chatter when providing the treatment, building further rapport.

Bonus tip: If your client’s having a facial, they may not want to chat! You’ll know if they speak first.

 

4: Prescription

Refer to those answers in step one! A client who spends 15 minutes on themselves will only have time for a cleanser, toner or moisturiser, whereas someone who spends two hours will have time for more products and recommendations. Introduce your choices in a friendly way such as: “I have come up with a beneficial home care prescription to fit into your lifestyle.”

Bonus tip: Whatever products you present, allure your clients by letting them feel or smell them.

 

5: Close

Line up the products you’ve used, remind your client what each of them does, then be prepared to answer any questions. Simple!

Bonus tip: It’s time to upsell. Make sure you know the price individually and for the package!

 

For even more piece of mind, a software solution such as Salon by Premier Software will prompt your staff to recommend products used during treatment. If the product’s unavailable, it will also alert you once they arrive on delivery! For this and more, check www.premiersalon.co.uk

Share Blog:

Facebook Twitter Twitter

More blog stories

Your clients’ wellbeing

A client consultation should be carried out at the beginning of each salon visit. This is not only a legal requirement but it is also …

Find out more

Five ways to avoid therapist burnout

Interacting with clients daily on an emotional level can quickly lead to therapist burnout. This means both physical and emotional fatigue, a deterioration of empathy …

Find out more

Alternative treatments to expand your client base

As not every client will enjoy your mainstream therapies, it’s a good idea to offer an alternative treatment or two on your menu. These alternatives …

Find out more
View all blogs
  • Products
    • Salonlite
    • Salon
    • Core
    • College
  • Support
    • Software Support Centre
    • Online by Premier Software
    • Webinars
  • Case Studies
    • English Lakes Group
    • The Landmark London
    • Nant Ddu Lodge Hotel & Spa
    • Alexander House Hotels & Utopia Spas
  • About Us
    • About Us
    • Partners
    • Social Wall
  • Careers
  • Contact Us
  • Login
  • FAQs
  • [email protected]
  • [email protected]
  • Privacy Policy
  • Cookie Policy
  • Terms
  • SalonLite Terms
  • Acceptable Use
  • Contact us

    Call:
    +44 (0)1543 466580
    Email:
    [email protected]
    Address:
    9 - 11 Heritage Park
    Hayes Way
    Cannock
    Staffordshire
    WS11 7LT
    Book a free consultation
  • 9 - 11 Heritage Park Hayes Way Cannock Staffordshire WS11 7LT
    Telephone: +44 (0)1543 466580
    © 2021 Premier Software. All Rights Reserved.

    • Webinars
    • Terms
    • SalonLite Terms
    • Acceptable Use
    • Cookie Policy
    • Privacy Policy
    We use cookies to give you the best experience possible. Click 'Accept' to continue exploring or find out more in our cookie policy. Read More… Accept Reject