Premier Software
Skip to primary naivgation Skip to content
  • Products
    • Salonlite
    • Salon
    • Core
    • College
  • Get our newsletter
  • Login
  • Free Presentation

Maximising Every Opportunity To Upsell

Running a successful business is difficult but maximising every opportunity to upsell can really help increase sales and profitability. If you are not sure where to begin, take a look at our top five tips to help get you started:

1 – Get to know them – By getting to know your clients, they will be much more likely to reveal concerns which you can treat within your salon. Resolve the issue by booking them in for a course of treatments and couple this programme with at-home products to keep clients on track in-between appointments.

2 – Additional business – Don’t forget, you know your clients better than anyone else. Utilise this knowledge to market your other services. This may include retailing gift cards for a special birthday; offering holiday packages to prepare your client before takeoff or suggesting group events where clients can relax, unwind and feel pampered.

3 – Loyalty schemes – It’s important to reward client loyalty. Through the implementation of loyalty tags, you can track client spending and award points. This will encourage customers to redeem these incentives by revisiting your salon to book additional treatments or make retail purchases.

4 – Product Freebies – Everyone loves something for free, so remember to hand out samples. Customers will be much more likely to purchase the full-sized item once they’ve experienced the proven benefits at home. If the product isn’t in stock, your salon management system will add the item onto an out of stock list against the customer’s card, ensuring that they receive a call as soon as it arrives back in.

5 – A gentle reminder – Stay in contact with clients after they’ve left the salon. Email or SMS marketing can be used to entice customers to rebook, inform clients of new treatments or simply wish a regular customer a Happy Birthday with a range of offers they can take advantage of on their special day.

If you want more information on what Premier Software can do for your business, visit our website or email our representatives at [email protected] to book a demo.

Share Blog:

Facebook Twitter Twitter

More blog stories

Our Top 10 Money-Saving Beauty Hacks

In a world where we don’t have to look far for brand endorsement, whether it’s in a magazine, on the television or on social media. …

Find out more

How to Ensure the Price is Right

Pricing your treatments correctly is an important part of determining success. Often overlooked, it can be easy to fall into the trap of pricing your …

Find out more

Allocate equipment by appointment or room

As beauty treatments advance, equipment becomes imperative to provide your clients with the best results. However, this equipment must be managed correctly to avoid double-booking. …

Find out more
View all blogs
  • Products
    • Salonlite
    • Salon
    • Core
    • College
  • Support
    • Software Support Centre
    • Online by Premier Software
    • Webinars
  • Case Studies
  • About Us
    • About Us
    • Partners
    • Social Wall
  • Careers
  • Contact Us
  • Login
  • FAQs
  • [email protected]
  • [email protected]
  • Privacy Policy
  • Cookie Policy
  • Terms
  • SalonLite Terms
  • Acceptable Use
  • Contact us

    Call:
    +44 (0)1543 466580
    Email:
    [email protected]
    Address:
    9 - 11 Heritage Park
    Hayes Way
    Cannock
    Staffordshire
    WS11 7LT
    Book a free presentation
  • 9 - 11 Heritage Park Hayes Way Cannock Staffordshire WS11 7LT
    Telephone: +44 (0)1543 466580
    © 2022 Premier Software. All Rights Reserved.

    • Webinars
    • Terms
    • SalonLite Terms
    • Acceptable Use
    • Cookie Policy
    • Privacy Policy
    We use cookies to give you the best experience possible. Click 'Accept' to continue exploring or find out more in our cookie policy. Read More… Accept Reject